A common buzzword among social media circles is, ‘engagement’. According to experts, the whole reason or goal of a corporate Facebook strategy is to create engagement with loyal customers and potential ones. One of the easiest ways to do this is to create...
U.S. Mobile Users Show Facebook and Instagram Their Love In other parts of the world, messaging apps are all the rage, but in the United States, things are a little different, according to a 2015 study conducted by App Annie. This study looked at five key app markets...
As of the first quarter of 2014, Facebook has 1.28 billion active users (users who log in at least once a month). With around a fifth of the world’s population using the service, you can bet that it is a target for spammers and hackers. If you use Facebook on a...
Since its release, Facebook has gone from a college-only network to international site that connects millions of people. With more than half of adult users having more than 200 friends on average, our News Feeds have become a highly congested and constantly changing...
Facebook has come a long way since its launch as a social network for college students. One of the biggest steps forward for the platform was the introduction of apps. These apps have been at the core of the company’s massive growth, but they do pose a bit of a...
Facebook expands video capabilities Social media platforms have become a useful tool for businesses to increase reach, as well as draw in potential customers, whether through advertisements or online campaigns. One of the most popular social media platforms, Facebook,...