Category Archives: General Tech

3 Types of Business Technology You Should Know About

business technology enstep

Advancements in business technology have now made technologies previously only available to big business enterprises accessible for small to medium business as well. This is an exciting time for the business owner looking to innovate. Information technology (IT) has infiltrated nearly every aspect of people’s business and personal lives, accelerated by things like mobile and […]

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Have You Outgrown Your IT Department?

Outgrown Your IT Departmet, Enstep, Houston Managed IT Services

Have you outgrown your IT provider, IT team or IT consultant? In the current business climate driven by technology and constant innovation, your IT solution is one of the most critical decisions you’ll make. In order to handle your ongoing IT requirements and keep you ahead of your competition, it needs to be experienced, forward […]

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5 Dangers of EOL Technology for Your Business

EOL Technology, Enstep, Manged IT Services, Houston, TX

The constant and rapid progression of technology has made so many things easier, faster, and better. There is almost no aspect of our daily lives that it hasn’t affected. And the same goes for business. Technology drives the ship and we are all just along for an incredible ride. However, in its wake, it has […]

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5 Pressing Reasons Your Business Needs a Mobile App

Mobile App, Enstep, Houston Business IT Solutions

The world has gone mobile. Consumers like having their favorite shopping sources at their fingertips. Your target market is looking for your products and services online and very likely using a mobile device. Missing this wave could be extremely costly to you. Top 5 Reasons You Should Invest in a Mobile App Consumers want convenience […]

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5 Critical Things You Need to Know About the Internet of Things

The Internet of Things, Enstep, Houston IT

Life moves fast. Technology moves faster. The Internet of Things (IoT) is upon us full force, and it’s only growing in scope and influence. But what is it? You can think of it as the next step in our digital lives. A technological shift in communication between devices, computers, and other equipment. The Internet is […]

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Intro to Adaptive Security Architecture

Intro to Adaptive Security Architecture

There is a disconnect inherent between business and security objectives for today’s businesses. While business is postured to grow, improve, take risks, and always move forward, security seeks to protect, control, ensure compliance, and mitigate risk. With the widening of this gap and the ever smarter, stronger, and more sophisticated pool of cyber criminals, it is […]

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How to Connect the Dots Between Big Data and Customer Personas

Big Data and Customer Personas

In today’s competitive market, you can’t afford to make your “best guess” about how to reach your customers. Big data can give you the information you need to create, analyze, and connect with your customer personas. Perception Versus Reality: Defining Your Target Audience You’ve got a lot on your plate, so it’s easy to fall […]

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A Simple Overview of Hardware as a Service (HaaS)

The technology necessary to keep a business running today is staggering, along with the associated cost. A major part of this cost is the equipment. The significant up-front investment along with the ongoing maintenance expense is a shock for many small businesses. At the rate at which technology advances, equipment also becomes obsolete as soon […]

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Beyond the Screen: 6 Industries Exploring Virtual Reality for Business

Virtual Reality for Business

“Never before in history has innovation offered promise of so much to so many in so short a time.” ~Bill Gates When the Oculus Rift was made available for pre-orders back in January, many were downright skeptical about how mainstream the device would become. Sure, virtual reality sounds cool and diehard gamers with a pretty […]

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Big Data has changed Business and Consumer Interaction, or Has it?

Big Data

We know that technology advancement is never stagnant. It is an ever-changing continuum of bigger, better, and faster ways of doing things. If we let it, (and let’s be real, most of us do!) technology touches virtually every aspect of our lives. And so it stands to reason that it also has its way with […]

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